Fri 16 Oct 2015
The importance of a Sales Progressor - by Helen Hall, Senior Negotiator , Dereham Office
I recently took on the role of Sales Progressor for my colleague who took a well deserved break from this role in the office to take some annual leave. I put all my effort into this role, not wanting to let anyone down and realised, on my colleagues return what a fascinating, nerve racking but satisfying time I have had. What exactly does the role involve? Well, I think we are the unsung heroes of Estate Agency. We become counsellors, great listeners, and negotiators with the ability to juggle the needs of all parties whether they are our vendors, buyers, solicitors for either or both parties or other agents along the way.
The role requires us to see the sale through from the time the Sold board goes up until the keys are collected. Vendors may heave a sigh of relief, they have a buyer, they are excited about selling and possibly buying, securing the house of their dreams. The buyer will be thrilled, the agent has negotiated the deal for them and they can now look forward to moving in.
But this is where the role of the Sales Progressor begins. They become the crucial link in making the process run smoothly . Dealing with other agents, solicitors and liaising with all parties is not easy and requires some delicate but often purposeful action, moving dates and timescales need to be decided, conveyancing issues may arise as may survey issues and all need to be resolved with the aim to keep all parties informed and keep the process moving. This is a challenging role and not to be taken lightly. I offered to take in a vendors cat during the moving process, I re-assured many a vendor and buyer that yes it would happen , and I was sorry that their dog was getting depressed because of the stressful situation; the dog did move and is now happy in its new home as are the owners! I listened and re-assured many a weary client.
Testimonials received recently by satisfied customers make it worthwhile and show that we are appreciated.
‘Throughout the whole house buying and moving process, the agent were there to offer me practical advice when asked, actively monitored and progressed chain activity, right through to exchange and completion. They achieved the highest level of customer service that I've witnessed in any sector for a long time.’
Take time to find out who your Sales Progressor is, they will be the key along with your solicitor to make it happen.
"I am writing to express our appreciation of the standard of service we received from the staff in your Holt office. We originally chose Sowerbys to market our property because we were impressed by the quality of advertising in the press, in the office and online. We realised from the outset that ours was a niche property and consequently would be unlikely to achieve a quick sale, but throughout the process we were very pleased with the support we were given by Paul and the rest of the Holt staff. There were, at all times, professional, friendly and courteous which made selling our house much less stressful than it might otherwise have been. I would like to make particular mention of Rachel and Lydia with whom we had most contact - they were always very supportive and are a credit to your agency. In view of our experience with Sowerbys, we wouldn't hesitate to recommend them to others. We will visit Norfolk from time to time and will maintain contact with your Holt office as we have come to regard the staff there as friends. Yours faithfully Jay and Lyn Hall"