Published: 19/12/2019Lights, Camera, Action!
We all now live in a digital world where technology is constantly developing, therefore every industry is having to adapt to this change. If we were to rewind twenty years, the marketing strategy for selling a house was very different and mainly consisted of a single photo displayed in the local newspaper. Now we are surrounded with a wealth of digital marketing which allows us to expose every individual home in the finest light which gives it the best possible chance to sell.
Photographs of course only tell part of the story. Many home buyers start their search online, scrolling through endless numbers of properties, trying to visualise the home through floorplans and photographs.
At Sowerbys we use many different marketing angles. Using film is one of our many unique selling points. As a company we invest heavily in the best film team to promote properties in the very best way possible. This professional filming allows us to show off everything your home has to offer and reveals key features often not shown in photographs or words alone.
We go the extra mile to help sell your home. We don’t just do a virtual tour; we use our own trained property specialists who have a natural flair for presenting and know more about your home and it’s location than a hired presenter.
Need an example? Take a look at our YouTube Channel and Facebook page where you will find a variety of fully presented professional videos showcasing beautiful homes.