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Introducing... Norfolking Around

Published: 18/08/2021

This week we're talking to the owners of Norfolking Around, the 'Norfolk lifestyle store' about how they started the business and what it's got to offer.

If you're looking for a local shop to buy lovely unique gifts from, then this is the place for you. From luxury Norfolk hampers and homeware, to stationary and jewelry - it really has got it all!

Get to know a bit about Alex and Becky and what their brand is all about below.




Please introduce yourselves!

Hi we are Alex and Becky owners and creators of Norfolking Around. We are both happily married and with young families. Becky was born and raised in Norfolk, Alex moved to Norfolk from Northumberland in 2007 for school where we first met. We went our separate ways after school and reconnected when our children started their school journey together. We couldn’t believe it when we saw each other again at the first school drop off. It was like no time at all had passed!


What inspired you to start Norfolking Around?

After re-connecting over many cups of coffee in our favourite Thornham Deli we quickly realised that we needed to be working together as we have the same thought process for many things but our skill sets are complete opposites so we compliment each other which has worked so well in the success of Norfolking Around today. At the time we started thinking about Norfolking Around Becky owned a children’s retail business and Alex was running her own events company. Norfolking around initially started as a children’s event company, however Covid hit the world and put a halt to our plans. We always wanted NA to be a lifestyle brand however with time and previous jobs we focused solely on children’s events with view of the lifestyle store to follow. Covid was a blessing in disguise as it allowed us to achieve this much sooner. With stores closing and events cancelled, we set up online!


When did you open the business?

Norfolking Around “The Norfolk Lifestyle store” online was born in the first lockdown back in March 2020 over many many hours of FaceTime. We launched the website in the May and it has continued to grow steadily since.

 

How did you decide what range of products to sell?

We try to offer a mix of local Norfolk brands that we love and also products and brands from afar that add to the lifestyle.



What does Norfolking Around offer?

We currently have our online lifestyle store that offers a wide range of products from homeware and jewellery to children gifts and stationary. As well as this we were so excited to expand and offer our Norfolk Hamper range which has been incredibly popular and we are really looking forward to adding more soon. Due to the success so far and covid restrictions continuously lifting we are in the process of expanding our NA team for us to be able to grow new areas of the company. We have lots of plans for growing the events side of the company as well as other plans for the future and who knows maybe a physical store soon (watch this space!)

 
What do you love most about Norfolk?

One massive plus of living where we do is being so close to the coast! We never take for granted being able to just take the spontaneous trip to the beach after school. If we don’t fancy the beach we are normally found walking the dogs at Holkham Estate. We think being able to have so many beautiful places to visit on our doorstep is not always found everywhere. One of our favourite things to do when the kids are at school and were not in the office is to have a good wonder through one of our beautiful towns and discover the hidden gems of Norfolk as there are so many!! This is really important to us as we love to highlight and connect with other small businesses within Norfolk and our customers love this as they love the Norfolk Lifestyle.

Be sure to check out the Norfolking Around website. You can also go over and like and follow their Facebook and Instagram!