Sowerbys’ Love Actually tribute: a Christmas video sensation!
As Christmas film Love Actually celebrates its 20th anniversary, Sowerbys’ Burnham Market manager Spencer Cushing has channelled his inner Hugh Grant, recreating the iconic Girls Aloud "Jump (For My Love) dance scene.
Little did Spencer know, his light-hearted video would become a social media sensation, racking up over 11,000 views in just 48 hours and more than 18 hours of watch time on Instagram alone.
Head to @SowerbysHomes to see it! Trust us, it’ll have you ho-ho-ho-ing into the New Year!
Known for their market-leading property films, the estate agent had just finished shooting a property tour in Westgate View, a beautifully dressed home by The Willow Group in the heart of Burnham Market, when the idea came to them.
Spencer said: “We had the perfect set! At first, I thought it would be a bit of fun, something to make my colleagues laugh.
“But then I showed my 20-year-old daughter and her immediate reaction was ‘Dad, please can I share this with my friends’… that’s when I thought ok, maybe this could bring some Christmas joy to our clients too.”
Carly Grigglestone, Sowerbys’ Marketing Director, added: “There's something timeless about 'Love Actually' which warms our hearts every year.
“Spencer's homage to the film captures the spirit of arguably the most iconic scene. We all know what’s coming next and you just can’t stop watching.
“You see a lot of Christmas adverts this time of year with a theme of hardship and an underlying message for people to look out for one other – and we couldn’t agree with this sentiment more, but Spencer’s efforts have allowed us to share something which will hopefully bring a smile to people’s faces.”
Bringing cheer to others is the Norfolk Estate Agent’s theme this season; the business is supporting two local charities, Nelson’s Journey and St Martins Housing, contributing to positive change and helping those in need.
Spencer added: “At Sowerbys we’re all local people keen to support our local area and neighbours. Sharing the video was just a small way of saying, "Merry Christmas and thank you for being part of our community!"